George Assouad was a very successful contractor in Egypt in the late 1800s. Designed and executed most of the famous arteries, boulevards, and public buildings of Damascus. Son Philippe Assouad created Tecmo (technique du Moyen-Orient), a consulting bureau, in 1961. Elias (Philippe’s son) turned the company into an industrial giant in the 1970s. Assouad is the best Refrigeration, Freezing and Electro-mechanical solution provider in the Middle-east especially for Food-stuff industries.

We own Dunkin Donuts (in Lebanon) the leading coffee shop franchise in Lebanon with 35 outlets, the Assouad Group is organized around 5 companies:

• Industrial: Tecmo
• Consulting: Cedra Engineering
• Distribution and sales: Mecanix Shops
• Food: Meeting Point
• Real-estate: L’Immobiliere Assouad